Communication is changing.
Discover how you can take advantage of that.

Optimal use of new challenges

Digitalisation is bringing about profound changes in press offices, communications departments and PR agencies. The processing of large amounts of data from a wide variety of sources, the early recognition of strategically important topics and the adequate reaction to critical warning signals require new technologies and expertise. We accompany you through this change process and respond to your new requirements with our appropriate tools and consulting services. Cross-media, international, in real time.

Our solutions for the challenges of digital change are fully scalable - from globally oriented communications departments to press offices of small to medium-sized companies and institutions.

Be faster than your competitors
Icon: NewsRadar® | pressrelations
Tool
NewsRadar®
Monitor and evaluate all relevant data in one crossmedia monitoring and analysis portal
Icon: FirstSignals® | pressrelations
Analysis
FirstSignals®
Plan and manage your content more effectively and identify relevant trends at an early stage
Icon: NewsRoom | pressrelations
Concept
NewsRoom
Keep track of Earned and Owned Media and bundle them into one platform

Effective communication based on relevant insights

pressrelations provides you with everything you need for effective marketing and PR work: intuitively operable tools and comprehensible analysis reports with in-depth insights and recommendations for action.

Learn more than your competitors
Content Centricity
Media and opinions on your topics
>
Benchmark analysis
Keeping an eye on the competition and providing orientation
>
Reputation analysis
Analyze the reputation of your brand, products and stakeholders
>
Interaction rate report
Target group and Owned Media Analyses
>
Influencer Scorecards
Identification and evaluation of influencers
>
Social Media Insights
Uncover industry topics and trends
>
What we do - Illustration Handwriting | pressrelations

Your reliable partner for efficient communication

Tailor-made and comprehensive: cross-media media monitoring

With the optimal search parameters and the appropriate form of analysis, you get exactly the information you need.

In addition to Earned Media, keep an eye on your Owned Content at all times and quickly find the topics that are relevant to you. Find out how successful your company, your products and your competitors are in the media and which opinions and discussions are developing.

Perfectly combined: KI & IQ

For optimal results, man and machine go hand in hand: state-of-the-art crawler technologies track down messages and opinions in real time and experienced news managers create individual media reviews according to your wishes. In addition, we are at your side with qualitative media analyses and recommendations.

Local → International: Our media set

Whether print, online, social media, radio or TV, specialist media, blogs, forums or fan pages - you benefit from a comprehensive spectrum of national and international media thanks to worldwide networking.

The basic prerequisite for successful communications controlling: a high-quality and comprehensive tailor-made source set that is constantly being expanded.

Media set >

– and good cooperation

Competent service and optimal cooperation

We put our extensive experience of 18 years of media monitoring and analysis at your service and work with you to find tailor-made solutions for your needs. We combine flexibility and innovation, service and know-how to be successful together with you.

references >

Logo: Aktion Deutschland hilft
Logo: BearingPoint
Logo: Boehringer Ingelheim
Logo: Generali
Logo: Deutsche Glasfaser
Logo: Erzbistum Köln
Logo: Hamburg Commercial Bank
Logo: Union Investment
Logo: WestLotto
» Our cooperation in media monitoring with pressrelations has brought us forward both internally and externally. We are among the 15 largest pharmaceutical companies worldwide and since we have our own Media Dashboard, I can show my colleagues all over the world how we are positioned in traditional media and social media. [...] «

Judith von Gordon-Weichelt, Head of Media & PR, Boehringer Ingelheim GmbH

This is us

Since 2001 pressrelations has been one of the leading service providers for digital media monitoring and qualitative media analysis. We currently have 180 employees worldwide, including Düsseldorf, Berlin, Austin, Dublin and Singapore.

Basic data
Employees 180
Locations 8
Clients 500
Foto: Team im Konferenzraum | pressrelations

We meet the constantly changing challenges of the communications industry with the Dreamteam Bytes & Brain. Only with the optimal combination of technical solutions and human expertise can the best quality and consulting for our more than 500 customers be guaranteed.

 

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