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What Is the Appropriate Media Review Format?

Birgit Franke has been working in the field of media monitoring for almost 10 years and deals with the media review of numerous clients (almost) daily. We talked to her about which… read more

August 5, 2020

Aleksandar Gabrovski

Monitoring

#communication

Podcasts: The Next Trend in Content Marketing?

Podcasts are booming and offer new opportunities for content marketing. What is behind all the hype?… read more

July 22, 2020

Jana Prestrich

Digital Trends & News, General

#audio #communication #contentmarketing #marketing #podcast #socialmediamarketing

How the Coronavirus Is Changing Russian Social Media

Online shopping, booking a doctor’s appointment online, and free WLAN surfing while riding the metro has long been a reality in Russia. The mobile Internet there is fast and… read more

July 1, 2020

Alina Ryazanova

Digital Trends & News, General

#communication #coronacrisis #socialmedia #socialmediamarketing

Fake News: The Viral Parallel Universe

A more-than-shady news source? A report that is not so precise with the facts? A YouTube video with content created not exactly around the facts? Talking about “fake newsR… read more

June 18, 2020

Anna Hollain

Analysis, General

#communication #fakenews

Escaping the Coronavirus Infodemic: Flatten the Curve!

Finland’s schools are always ahead in PISA studies, especially when it comes to digitalization. The most recent example is that the topic of fake news has recently become an… read more

April 10, 2020

Oliver Heyden

Analysis, Digital Trends & News

#communication #coronacrisis #fakenews

Well-Informed Decisions: Using Media Monitoring Through the Coronavirus Crisis

Тhe situation around the coronavirus pandemic changes еvery hour: restrictions in public life, newly affected regions and industries, lay-offs and financial distress. Those who hav… read more

April 9, 2020

Alina Ryazanova

General, Monitoring

#communication #coronacrisis #crisis communication #monitoring #socialmedia

Editorial work in Corporate Newsrooms

“Every company is a media company” – this statement by former Financial Times editor Tom Foremski accurately reflects the present day: Corporate Newsrooms develop, produce and… read more

October 11, 2019

Lars Bültmann

Digital Trends & News

#communication #newsroom

Managing complex dynamic systems with Newsroom solutions

TheNewsroom organization helps to work cross-media and to think in topics instead of channels. In this way, inter-divisional communication work can be made more efficient and trans… read more

July 18, 2019

Jens Schmitz

General

#communication #newsroom

Intercultural Communication at pressrelations

170 employees on 8 locations on 3 continents in 6 time zones – this is what pressrelations looks like in 2019. From its humble beginnings as a three man business run from a flat in… read more

February 15, 2019

Bojan Radoja

Inside pressrelations

#communication #pressrelations

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