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Use trends before others do
With FirstSignals you recognize which trends are moving your industry – to strategically align your communication and stay ahead of your competitors.
Discover FirstSignalsMeasure brands and topics in AI responses
GEO Monitoring completes the overall view of media intelligence by presenting your brand in AI responses – new in NewsRadar.
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A look at the trends shaping tomorrow
The study combines media intelligence with shopper insights from YouGov to identify relevant developments for FMCG brands early and translate them into actionable opportunities.
pressrelations celebrates 25 years
On the anniversary, we focus mainly on the future: on AI, GEO and the question of how pressrelations can provide orientation in an increasingly complex information world.
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One provider, a single source of truth for all your media work. Social listening, print monitoring, and RTV in one overview. As a media summary, analysis, or independently in the tool with NewsRadar. And with the integrated press distribution plus journalist database and contact management, you publish your media work where you evaluate it.
Always one step ahead: Monitor the industry, topics, and competitors and identify trends before others do, to strategically occupy topics.
Always prepared: React to reports and posts without delay. To prevent crises or occupy topics.
Targeted outreach: Find relevant journalists, manage contacts, and send your media work specifically to the right recipients.
Monitor the success of your communication work in owned and earned media. In real-time, in all media.
Communicate the success of your media work with the most modern analysis formats, interactive dashboards, and daily digests.
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Precise media monitoring requires local teams that know you and your brand, and tailor monitoring and media sets exactly to your needs. Equally suitable for daily media reviews as well as for sophisticated analyses.
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With 13 locations in Europe, North America, and Asia, our analysts and account managers understand the specific requirements of your media landscape. Benefit from world-class media coverage and local contacts.
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25
Years of experience
1,000
Clients
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Locations
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Countries
pressrelations has been offering reliable media analysis services to Generali in Germany for years. Starting with the morning summary of the current headlines and a continuous evaluation of media, and ending with a qualitative analysis report, pressrelations delivers a comprehensive overview of our own topics as well as the industry as a whole.
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Global source set, all media in one place, cleared licenses. Personal support around the clock, predictable costs, and no additional effort in the team.
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Topics from all markets converge in one place: captured in multiple languages, centrally evaluated, and decentrally usable. Subsidiaries and headquarters work on the same factual basis.
Clients cleanly separated, from research to dispatch to impact verification. One access for the entire team instead of multiple individual tools.
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Topics from the association environment reach members, committees, and the office at the same time – with the largest media set for trade press. Legally secured, even with several thousand recipients.
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Insights
Summer brings changing routines, new consumer behaviors, and shifting purchasing priorities. While some trends are short-lived, others emerge as drivers of sustainable growth. The study "Trend Reality – 30 Summer Signals 2026" helps FMCG brands identify relevant developments early. It combines AI-powered media intelligence from pressrelations with shopper insights from YouGov, transforming early…
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The study compares media coverage of specific destinations with actual foreign trips taken in the recent year. In addition, the study provides information on the most important travel trends and topics.
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Reputation, Leadership Visibility, Crisis Communication, and Media Narratives Airports are among the most visible public-facing infrastructures. Their reputation across domestic and international audiences is shaped not only by operations, but also by volatile factors such as passenger experience and security processes. The results of this media resonance analysis provide concrete pointers for…
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